Our company will partake in an international exhibition and trade display to be held in Singapore next month. And being the advertising director, I need to oversee everything. I asked my assistant Margaux to go earlier in our Singapore office and make sure to buy all the needed equipment and materials for the fair like a big pop up display for our booth , which I heard are pretty cheap in Singapore. The pop up display will continuously play our short ads and commercials as guests and attendees pass by all the booths in the event. And since we need to transport some other exhibition materials and products to be part of the big display, I also asked my secretary here in Hong Kong to buy an inflatable air bag (which will serve as an enticing and attention-grabbing front décor for the booth) and some foam packaging to make sure all the items, especially the fragile ones, will be supported and taken care of as we head to Singapore. There are breakables for sure and I don’t want to have anything broken during the trip. I am trying to cut down the overhead cost of the whole trip as I want to show our bosses that my department does not waste resources and that we always find ways to make the most of the annual budget that we were given.
By the way, our company sells beauty products like skin lightening soaps, facial cleansers, toners, and moisturizers for women. We have gone international just last year and this exhibition is very important for us to reach more clients abroad. In my recent presentation with the bosses, I told everyone we are targeting a 50% rise in international sales and being involve in international exhibitions like this one of our strategies to hit or even go beyond our target percentage. I am also set to bring my team to Milan, London, and New York next year and I am excited for all that.
Well, my work can be really stressful. And the thing is, I cannot look ugly amidst all the pressure and stress because, hello, I work for a beauty brand. I always have to make sure I look my best, and I can never face anyone without my hair being set and my face all bare.
I have been working here for a decade and it was my dedication to the work that got me promoted. My team makes the best videos and taglines each single time that a new product or a new promo is about to hit the market. Without us, not a single item will get sold—and we will never get the trust of the customers.
Aside from blogging, which is a way for me to de-stress and put my thoughts in order, I usually take a leave to hike somewhere with some of my friends who are also mountaineers. I often do this when everything is just too much to take and I need to be surrounded with fresh air and all things green. I tell you, it reprograms your muddled brain and it feels like you have just rebooted your life after. There is nothing like it.
Anyway, gotta go for now. I have to check the reports of my team members and perhaps grab a bite in a bit. Until the next blog. Sayonara for now!
A life worth living is simply a life worth dying for.
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